Having your own business book is a powerful way to attract more ideal clients, grow your profits and make a bigger impact.
However most thought leaders, business owners, and experts who would benefit from having their own book don’t have the time or expertise to write a book that is going to have the impact they want.
Working with an experienced premium business ghostwriter can help you ensure your ideas are turned into reality as a valuable client-attracting business book quickly and easily.
I’m Robert Greenshields and as the “best-kept secret” ghostwriter of 85+ client-attracting business books, I’ve helped a wide range of thought leaders, business owners, and experts create and use a high-value book to build their authority so they stand out from the competition, attract more ideal clients, charge higher fees, and leave a valuable legacy.
The way I work with people depends on how much help they need in creating the book. Some already have content ready to work with while others have ideas but want to work together to flesh out and structure these ideas for maximum impact.
I’ll explain the different options in more detail later. First, let’s talk about why having your own book is so valuable.
How a premium business ghostwriter can help you grow your business with your own authority book.
10 reasons to have your own business book.
- Establishes Your Authority: Being an author positions you as a recognized expert and thought leader in your field and acts as tangible evidence of your credibility, knowledge, and expertise.
- Helps Generate Leads: A book can act as a valuable lead generation tool as it offers a low-cost (or free) way for people to learn about you, your area of expertise, and how you can help your ideal clients.
- Differentiates You from Competitors: Your book can be a powerful differentiator in a crowded market by showcasing your unique perspective and approach. This sets you apart from competitors and highlights your unique value proposition.
- Expands Your Reach and Potential: Publishing a book allows you to cross geographical and industry boundaries, taking your message to a wider audience than you might reach through other marketing efforts.
- Opens Doors for Easier Networking: Publishing a book can lead to new professional connections. It attracts the attention of peers, industry leaders, and media, providing opportunities for collaborations and partnerships.
- Attracts More Ideal Clients: A well-crafted business book is a magnet for ideal clients. It speaks directly to their needs and challenges, drawing in those most likely to benefit from your services or products.
- Opens Up New Opportunities: Having a book often opens doors to speaking engagements, workshops, and consulting opportunities. These increase your visibility and allow for deeper engagement with potential clients.
- Presents Opportunities for Publicity and Media Exposure: Being an author makes you more sought after for interviews, articles, and media appearances. This exposure can significantly boost your profile and help you attract more ideal clients.
- Creates a Legacy: A book is a lasting legacy that shares your insights and experiences. This helps ensure your expertise continues to have a positive impact on others, even beyond your active working years.
- Provides a Platform for Additional Products and Services: Having an authority book can be a foundation for developing related products and services, such as courses, workshops, and online content, creating potential additional revenue streams.
Benefits of working with a premium business ghostwriter
Having an authority book is not just an important milestone for you and your business, it gives you a strategic asset that sets you apart as a leader in your field.
But writing a book is a journey few business professionals have the time or resources to undertake alone.
Working with a premium business ghostwriter not only helps you get your book published, but it should also help you get a better result more easily.
Working with a premium business ghostwriter gives you easier access to the many long-term professional benefits of having your own published book, such as enhanced credibility, ideal client attraction, expanded business opportunities, and the creation of a valuable legacy.
The advantages of working with an experienced premium business ghostwriter include:
- Provides External Perspective: While you have your own ideas about your message, a premium business ghostwriter will challenge you and help translate your knowledge and experience into a compelling narrative that establishes you as an authority in your industry and helps attract ideal clients.
- Saves Your Valuable Time: Working with a premium business ghostwriter allows you to focus on what you do best, while the ghostwriter takes care of articulating your insights in a well-structured, engaging book.
- Your Book Becomes Someone’s Priority: No matter how important your book is to you, there are always other demands on your time that may have to take precedence. Working with a premium business ghostwriter makes your book their priority, helping you complete it faster.
- Ensures Professional Quality: A premium business ghostwriter brings expertise in writing and structuring a manuscript to meet professional publishing standards, while ensuring the book is engaging, coherent, and well-received.
Different options for working with a premium business ghostwriter
There are many ways to work with a business ghostwriter, depending, for example, on your objectives, desired size of book, existing resources available and speed of publication required.
However, most projects fall into one of these two categories.
- Option #1 is mainly for people who have some existing content they want to convert into a book.
- Option #2 is for people who want to work more closely on developing the book content from scratch.
Let’s look at each more closely.
We’ve worked with some of the best companies.
Option #1: Authority Book Accelerator
If you have existing content that you want to convert into a cohesive, impactful book quickly and cost-effectively, this may be the right option for you.
Material such as webinars, videos, or written material, when already well-structured, can provide a strong basis for a powerful book.
Let’s work together to convert your existing work into a powerful book or other high-value content.
Benefits of the Authority Book Accelerator
- Leverages Existing Content: Building on material you have already created saves your time and speeds up the book creation process.
- Cost-Effective: Reduces the need for extensive new content creation, lowering the overall cost.
- Content Optimization: Enhances and repurposes your best work, ensuring the final book represents your top insights and knowledge.
- Personal Brand Enhancement: Quickly boosts your authority and expands your reach with a book that encapsulates your expertise.
- Streamlined Execution: With materials already at hand, the focus shifts to structuring and refining your content into a compelling narrative.
Process for the Authority Book Accelerator
- Step #1: We review your existing materials to identify key themes and messages to suit your objectives.
- Step #2: I create an outline of the book’s structure and flow based on available content.
- Step #3: I then transform the existing content, including editing, restructuring, and additional writing to fill gaps and ensure cohesion.
- Step #4: There are regular progress reviews to ensure the content aligns with your vision and that any necessary adjustments are made to suit your brand and objectives.
Timescale and Costs for the Authority Book Accelerator
The cost and timing depend on the content, the objectives, and the approval process.
Authority Book Accelerator projects are typically completed within about two to three months, though they can be faster or take longer.
Typical project costs vary between $2,000 and $6,000, excluding any design and production needed.
Option #2: Premium Business Ghostwriting
If you don’t have the right existing material available or you want to create fresh and new content, the Premium Business Ghostwriting service may be the best solution for you.
In this, we work together to define the objectives, develop the right content and establish the best way to present it.
I’ll do most of the work but you will be involved at each stage to ensure the message is right and that it is delivered in your own voice.
This service is perfect for those looking to build a book from the ground up with personalized, one-on-one support.
Benefits of Premium Business Ghostwriting
- Customized Creation: Ensures a tailored book that precisely matches your desired message and objectives.
- Deep Dive Exploration: Through interviews, we uncover unique insights and stories to shape your book, ensuring depth and engagement.
- Professional Guidance: You benefit from expert advice on structuring your ideas into a compelling narrative that resonates with your target audience.
- Authentic Voice Capture: Our conversations allow me to mimic your voice and style closely, ensuring the book authentically represents you.
- Comprehensive Support: From initial concept to final manuscript, you receive dedicated support, including research, writing, and revisions.
Process for Premium Business Ghostwriting
- Step #1: Initial consultations to define the book’s concept, audience, and key messages.
- Step #2: Up to six in-depth Zoom interviews to extract insights, stories, and expert knowledge.
- Step #3: Supplemental research and material creation to enrich the book’s content.
- Step #4: Writing phases with opportunities for review and feedback, ensuring alignment with your expectations.
Timescale and Costs for Premium Business Ghostwriting
The cost and timing varies greatly depending on the content, the interviews, and the approval process.
Typical projects can be completed within about three to six months but it can be done faster or may take longer.
Typical project costs vary between $9,000 and $15,000.
Which Pathway to an Authority Book Is Right for You?
Both services are designed to minimize the effort required on your part while maximizing the impact of the final book.
By offering these two distinct paths, I can cater to a broader range of client needs, preferences, and starting points, ensuring that more professionals have the opportunity to share their knowledge and elevate their authority through their own book.
- Authority Book Accelerator: Ideal if you have strong existing content and are looking for the most efficient path to publish a book that enhances your authority and attracts clients.
- Premium Ghostwriting Service: Perfect if you’re starting with an idea or a specific expertise you wish to share and prefer a personalized, hands-on approach to develop your manuscript.
Let’s talk about which approach is best for your needs.
It’s time to unlock your authority and turn your expertise into your most powerful marketing tool
If you’re ready to explore how your own book can help build your authority and attract more ideal clients, book a FREE Authority Book Roadmap session today.
What’s Included in the Authority Book Roadmap Session?
- Personalized Strategy: Discuss your book idea, objectives, and how a ghostwritten book can align with your business goals.
- Customized Roadmap: Receive a tailored plan outlining the steps from concept to publication, designed to maximize the impact of your book.
- Transparent Pricing: Understand the investment required for ghostwriting services, with clear, upfront pricing and no hidden fees.
- Success Stories: Hear how others in your position have transformed their businesses and expanded their influence through authorship.
Your Premium Business Ghostwriter: A Partner in Your Success
As a seasoned premium business ghostwriter, I’ve partnered with thought leaders, innovators, and change-makers across industries to turn their ideas into bestsellers. With a focus on quality, impact, and client satisfaction, my mission is to help you share your unique story with the world, effortlessly.
Why Wait to Make an Impact?
Your book is the key to unlocking new levels of authority, influence, and client engagement.
Don’t let the challenge of writing stand in the way of sharing your invaluable insights.
Partner with me and turn your expertise into your most powerful marketing tool today.